Marketing, B.S. -Social Media and Digital Marketing
Course Work Required
| Code | Title | Credits |
|---|---|---|
| MKG 181 | Principles of Marketing | 3 |
| MKG 305 | Integrated Marketing Communication | 3 |
| MKG 311 | Marketing Research | 3 |
| MKG 313 | Consumer Behavior | 3 |
| MKG 314 | Topic: (Content Marketing) | 3 |
| MKG 381 | Digital Marketing Tactics | 3 |
| MKG 382 | Social Media Planning | 3 |
| MKG 383 | Applied Digital Analytics | 3 |
| Select one additional MKG 300-level course | 3 | |